Episode 48 | Work Smarter Not Harder | Trena Little
In Episode 48 of the Inspired Life Project Podcast Maggie interviews YouTube Strategist Trena Little to discuss how we can work smarter, not harder. She shares how we, as entrepreneurs, can use video to share content with our audience in the most effective way.
*Episode intro and a brief moment of breathwork
1.03 - Setting your intentions for the session.
2.00 - Trena Little is a YouTube Strategist, and shares what she does in her work.
3.10 - Creating connections with others through videos and their longevity.
4.15 - The YouTube algorithm and the advantages of using this mode of content.
5.25 - YouTube audience retention and focusing on ‘ever-green videos’
6.40 - Trena’s techniques for coming up with a big vision and dream for a business.
8.55 - How to connect with your audience and supply them with relevant information.
11.40 - Time-poor people, niching, and focusing on those you want to work with.
17.00 - How to create relevant content for your audience.
22.50 - Trena’s approach to business plans with realistic time-frames.
25.00 - The importance of looking after yourself and creating fulfilment in your work.
28.40 - The ‘I got to-do list’ vs just a ‘to-do list’.
30.05 - Staying creative when you do not hit your goals.
31.20 - Trena’s advice for us as we move into 2022.
33.15 - Close.
Links
Author
Maggie O'Dea
Maggie O’Dea is the founder of the Inspired Life Project. She is also a business mentor, entrepreneur, mother, and author. Maggie has over 20 years’ experience blending business and mindfulness – the Inspired Life Project shares these learnings, offering entrepreneurs practical tools for purposeful living.
